Process
Hypothesis Driven Development
References
Word Bites
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- “We need to change our mindset to view our proposed solution to a problem statement as a hypothesis”
- “We do not do projects anymore, only experiments.”
- “The key outcome of an experimental approach is measurable evidence and learning.”
- “By combining Continuous Delivery and Hypothesis-Driven Development we can now define working software and validated learning as the primary measures of progress.
- “Hypothesis-Driven Development is a great opportunity to test what you think the problem is, before you work on the solution.”
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- Lean Startup - “Build, Measure, learn”
- Lean UX - “Think, Make, Check”
- Focus on solving the right problem”
- Repeatable & Routine - “This is how we do X”
- Recognise hypotheses and validate them with users
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- “I went in thinking we were in the business of new-home construction, But I realized we were in the business of moving lives.”
- The focus on knowing more about customers has taken firms in the wrong direction.
- The circumstances are more important than customer characteristics, product attributes, new technologies, or trends.
- What experiences will help customers make the progress they’re seeking in a given circumstance?
- Jobs are never simply about function—they have powerful social and emotional dimensions.
Images
Template
Hypothesis
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We believe [doing this]
for [these people]
will achieve [this outcome/impact]
Experiments
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We will test these assumptions by ...
Validation
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We will know this hypothesis is valid if by [date] we see
Quantitative measurable outcome / Qualitative measurable outcome
Scientific Method
The steps of the scientific method are to:
- Make observations
- Formulate a hypothesis
- Design an experiment to test the hypothesis
- State the indicators to evaluate if the experiment has succeeded
- Conduct the experiment
- Evaluate the results of the experiment
- Accept or reject the hypothesis
- If necessary, make and test a new hypothesis